Shawna Bruce
Workplace Fatalities - How to share tragic news
This week, the AIM president's thoughtless and callous comments following an employee's fatality at a work site in St. John, New...
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Shawna Bruce
Jul 1, 20223 min read
The Puck Stops Here
It's no secret Canadians love their hockey. You could hear a collective gasp across the country last December when Hockey Canada...
Shawna Bruce
Feb 24, 20213 min read
Is it Bullying or a Self-Perceived Privilege of Leadership?
When I conjure up images of a bully, I always think of the school playground in 6th grade. I wasn’t born with any athletic ability, and...
Shawna Bruce
Jan 18, 20212 min read
Leading Your Crisis with Compassion
Last week I posted on LinkedIn about the 5 C's of Crisis Communication: Compassion, Clarity, Consistency, Commitment and Calm. In a...
Shawna Bruce
Jan 2, 20213 min read
Integrity - Our Moral Compass in Leadership
One of the essential characteristics of leadership is integrity. This past week we have witnessed politicians publicly caught out and ...
Shawna Bruce
Dec 4, 20203 min read
The Coronavirus Vaccine Rollout - We have one shot at getting this right.
This week across Canada, we had announcements of the leaders behind the rollout of the Coronavirus vaccine. It was not a huge surprise to...
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